The LavaCon Content Strategy Conference | 27–30 October 2024 | Portland, OR
Tammy Crowley

Tammy Crowley is an Information Architect at Precision Content. She develops content strategies that include content modeling, taxonomy and metadata design, information architecture, and more. Tammy has a Bachelor of Science degree from Mount Allison University, an Applied IT diploma from the Information Technology Institute, and is a certified Taxonomy and Metadata Practitioner. Before joining Precision Content, Tammy spent over 15 years working with Innovatia Inc., starting as a Technical Writer and finishing as an Information Architect. She has written several blogs, was the keynote speaker for a webinar, and has previously presented at LavaCon.
Tammy lives in Moncton, NB with her husband and two teen daughters.

Content Improvements Start with a Content Inventory

The building is only as tall as the foundation is strong. A content inventory is key to building a solid foundation in your quest to improve your content operations. A well-constructed content inventory can point out content reuse possibilities, redundant content, outdated content, gaps in content, and so much more. Just like you shouldn’t build a home without first building the foundation, you shouldn’t begin a content improvement engagement without first completing a content inventory.

In this session attendees will learn:

  • What a content inventory is and the different approaches you can take when building one
  • Why a content inventory is essential to content operations
  • How to build a content inventory, including a few tips and tricks to simplify the process
  • How to use a content inventory to lay the foundation to content improvement initiatives