Marie Etzler is a writer and knowledge manager. In addition to being a director of a team of technical writers, she also manages the creation of video tutorials for Magaya Corporation, a logistics software company. Marie has a bachelor’s degree and a master’s degree in English, and is a published writer and award-winning screenwriter.
Case Study: The Unexpected Relationship Between Adopting a CCMS and ContentOps
Before a CCMS
- Documents saved on a server folder
- Lone Tech Writer
- User Manuals in PDF and a homegrown online knowledgebase
Changes Leading to the Need for a CCMS
- Company acquisitions
- New products
- Growth
CCMS and Publishing Tools Researched and Implemented
- Selection based on company size, tool cost, XML, DITA, translations
- DitaToo CCMS
- Zoomin for Salesforce
Speedbumps and Detours on the Road to Success
- The need for internal company support, budget
- Define and get commitments from other departments
- Plan for more time and help than you imagine
Unexpected Benefits
Standardization of processes, which I included in a new ContentOps plan: I wrote out everything that my department does, and I graded the maturity level: Our use of XML and CCMS workflows is the most standardized of all our processes and graded at a level 5.
Takeaways
- Have internal support for each step
- Pace yourself
In this session, attendees will learn:
- Key points to consider when evaluating a CCMS and publishing tools
- How your ContentOps plan can influence your selection process