The LavaCon Content Strategy Conference | 14–17 October 2023 | San Diego, CA
Brian Trombley

Brian Trombley has more than 35 years’ experience helping clients implement content-oriented processes and technologies for all aspects of publishing across a wide range of industry verticals. An early practitioner of structured content methodologies, Mr. Trombley was at the forefront of the SGML and XML revolutions and has helped clients successfully manage change and convert and leverage content for maximum business value.

Now That You Convinced Management on DITA, What’s Next? Measuring the Success of Your DITA Migration

Your DITA migration—You got executive buy-in, you procured budget, you analyzed your content collection, you converted documents to an optimized DITA workflow. Whew, now what?! Monitoring and measuring the success of your DITA migration is imperative to demonstrate your organization’s ROI. Did you maximize content reuse? Are you seeing reduced costs in localization and other efficiencies? Let’s discuss all the ways to measure success and ensure you reap the benefits of such great work.