Anne is a Content Strategist with more than 20 years’ experience telling stories in non-profit, government, and corporate spaces.
“I do this work because I’m fascinated by the intersection of storytelling and technology and I have a lifelong curiosity about the way people see and shape their world.”
Stories are the way humans shape our world. From how we cope with family gatherings to evaluating sales pitches and proposals at work, stories are the basis of everything human beings do and experience.
Too often when UX professionals tell the story of our work to stakeholders and decision makers, we focus on things they don’t need or can’t use, which makes it harder for us to motivate them.
