Andrew is the Head of GTM at Stackbit, Contentful’s former Director of Platform Strategy & Evangelism, and a highly sought-after advisor to engineering and marketing leaders about multi-space architecture (creator of the hub-node-spoke multi-space framework), digital platforms, #MACH, and assembling the best technology stack for your digital team.

Headless Without Headache

In a content world where experiences are interconnected, omnichannel, and expectations are high, there is a lot of pressure to get it right.

Headless CMS and commerce platforms have been presented as the silver bullet to help content ops and digital teams. Still, those who went headless early (including this speaker) have many scars and lessons learned, and those considering headless today have some reservations.

In this talk, we’ll explore customer examples and their lessons learned, as well as how to solve those ‘around-the-corner’ problems and pains felt when going headless.

In this session attendees will learn:

• Why go headless? The old way and what we’ve learned
• The new way for digital teams
• Headless/composable customer stories and results