The LavaCon Content Strategy Conference | 27–30 October 2024 | Portland, OR
Surbhi Mahendru

Surbhi Mahendru photoDigital Strategy leader by day and wellness and lifestyle coach by night, I take a people-first approach to driving business value. I am passionate about improving online experiences through content strategy, web design, customer research, digital marketing, and web analytics efforts.

A creator at heart with experience across Retail, Technology, Healthcare, and Wellness, I love building from scratch and diving into the unknown to help businesses tell their story, connect with consumers, and secure user engagement. In my spare time, I contribute to the health and wellness space as a certified personal trainer and lifestyle coach, startup advisor, and community event speaker.

Better Content Through Better Listening

Words are important. Perhaps now more than ever. We’ve all seen what a little bit of careless conversation can get us into. Rather than rushing into the solution, perhaps we can try a different approach to our workplace conversations that drive better listening, create space for ourselves and our colleagues to think, and co-create better experiences for our customers.

Closing Panel Discussion: The Future of Content Operations

Co-presented with Beril Maples, Jonathon Colman, and Kit Brown-Hoekstra.

Join us for an interesting and engaging panel discussion on the future of content strategy, content engineering, and content operations!