The LavaCon Content Strategy Conference | 5–8 October 2025 | Atlanta, GA
Paul Trotter

Paul Trotter is the founder and original architect of Author-it Software. After spending over 20 years as the CEO and product visionary of Author-it, Paul stepped away from the daily operations of the company to pursue personal passions. He rejoined the company in early 2019 and continues to drive the product vision for Author-it Tech Pubs & eLearning solutions, applying his problem-solving talents to the day to day issues that people face in creating, managing and delivering content.

Breaking Content Bottlenecks: How to Achieve the Real Value from Component Authoring

Let’s face it: The reality of component authoring often falls short of the lofty promises that surround it. When components don’t flow freely through the entire content lifecycle, they bottleneck at crucial stages like reviews and translations, which happens when we need input from others who lack the skills or the tools to truly work with components in real-time.

In this session, we’ll show you how you can implement a true end-to-end component-based content lifecycle with real-time reviewing, and finally deliver on the real potential of component authoring.