The LavaCon Content Strategy Conference | 27–30 October 2024 | Portland, OR
Kristy Sakai

Kristy Sakai is the CEO of WE ARE VERY, a multilingual content creation and localization agency. She grew up in the US, UK, and Japan, and graduated from the London School of Economics before embarking on a global career spanning London, Tokyo, Berlin, Zurich and Los Angeles. She has worked with the world’s leading B2B and B2C companies to craft content that resonates across cultures and markets.

Kristy has led WE ARE VERY to become a leader in the localization industry, blending creative talent with advanced language technology. WE ARE VERY’s approach to multilingual content creation goes beyond simple translation, crafting compelling, culturally relevant content that feels native to each market. With a deep passion for language and cultural diversity, Kristy continues to drive innovation and empower linguists, copywriters, product and content specialists to deliver exceptional work.

Personalization at a Global Scale:
Multilingual Content to Reach Local Markets

Very global. Very local. Dive into the strategies and technologies that enable brands to scale their messaging across languages and cultures. We’ll explore how to harness the scale and efficiency of localization, leverage GenAI for international SEO, and streamline global marketing efforts by centralizing multilingual content creation.

In this session attendees will learn:

  • Scaling multilingual content creation
  • Using GenAI for international SEO
  • Streamlining global marketing with consistent yet personalized messaging