The LavaCon Content Strategy Conference | 24-27 October 2021 | Virtual
Fabrice Lacroix

Fabrice Lacroix’s career is intimately linked with the internet. A system developer in the telecom industry, he rose to the position of CTO in 1994, helped create the first French ISP and develop many breakthrough technologies. Fabrice founded Antidot in 1999 and Fluid Topics in 2013.

Fabrice is a board member of several companies where he advises on innovation and the evolution of the software industry. He holds a MS in computing from Imperial College, London.

At the Speed of SaaS: The Challenge of Continuous Content Delivery

Everybody is or will be impacted by the accelerating pace of product launches and updates. For SaaS vendors, daily releases are becoming the norm. How can technical documentation keep up with the pace? How can you overcome the challenge of producing more, faster, in order to sync content delivery with each product release? They key is to reorganize your processes and workflows.

In this session, we’ll uncover the complex process of continuous content delivery and explore ways to increase writing throughput and optimize content production and release by rethinking tools and workflows.

Moving the Content Conversation from Cost to Value

When it comes to the money your company spends producing technical documentation, your management knows the cost down to the cent. And when it comes to investing in THE solution that will streamline your work process, unleash your content, and transform your user experience, one question will arise without a doubt: “How much?” Meaning: “How much will it cost?” This can be a completely different conversation if you can turn it into “how much it will save” and “how much additional revenue it will bring to the company.”

In this session, we will give you a clear picture of the cost savings and gains a content delivery platform can generate across three areas: customer service, employee productivity, and sales. We will also give you access to a tool that will help you navigate scenarios and determine how long it will take to achieve a return on your investment by customizing the calculator’s numbers to fit your situation.