The LavaCon Content Strategy Blog

Learn about the updates to the premier content strategy conference.

Author: lava-admin

Build a Business Case to Attend the 2019 LavaCon Conference

Question: How do you convince your boss that attending The 2019 LavaCon Conference is a smart investment?
Answer: Build a business case that shows how attending LavaCon will help solve your organization’s content challenges, reduce production costs, and generate revenue.

Whether you want to improve your customers’ experience, move towards structured authoring and XML, or strengthen relationships with stakeholders, LavaCon offers sessions and case studies that will help you make a difference in your organization.

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LavaCon 2019 Call for Speakers Is Open

Calling all Content Strategy Professionals:

Do you have a content strategy business experience that you can present for the LavaCon Content Strategy Conference? Are you working on projects that create unified content strategy experiences?

Are you able to share your insight on how to solve content-related business problems? Decrease production costs? Generate revenue?

If you have an interesting topic that can teach content professionals other skills that they need to succeed, consider submitting your presentation during our Call for Speakers.

Program tracks for our 2019 program will be organized into the following tracks:

  • Creating Unified Content Experiences
  • Content Development, Localization, and Management
  • People Management and Personal Development
  • Emerging Technologies (AR, VR, xR, etc.)
  • Customer Success (Case Studies)

The deadline for proposals is February 28, 2019 at 5 p.m. ET.

Read through the entire LavaCon 2019 Call for Speakers guide to learn more about the specific details and requirements for submitting your proposal.

Then submit your 2019 proposal on our conference website.

Video Provides the Edge

Mark Kleinsmith
Technical Communications Manager, MiTek, U.S.A

Webinar Date: September 26th, 2018, 10 a.m. PST / 1 p.m. EST [closed]

Recording coming soon.

Like it or not, we live in a YouTube world. The typical problem solving process in 2018, whether you’re fixing a clothes dryer, replacing a headlight or looking for an answer to a software question, typically includes Google and a YouTube video. And, as more millennials become a part of the workforce, this trend is likely to grow. So, how can your technical documentation group meet the needs of this growing demographic? The answer is to provide up-to-date video tutorials that can be easily found online. Video is a personal form of technical communication that creates a bond with customers. At MiTek, the Technical Documentation Team is now referred to as “The Voice of MiTek.” After producing over 1,500 help and training videos, we are MiTek! This case study explores our journey to replace legacy help systems with the “YouTube of MiTek.” What worked? What didn’t?