The LavaCon Content Strategy Conference | 5–8 October 2025 | Atlanta, GA
Gabrielle Hailmann

Gabrielle Hailmann, founder and CEO of 360 Integral Marketing, is a cutting-edge marketing strategist and data-driven problem solver who specializes in leveraging technology to build powerful sales funnels and grow businesses. With a focus on aligning marketing efforts with measurable outcomes, with an extensive background working for large fortune 500 brands, Gabrielle helps clients harness tools like AI, analytics, and automation to create campaigns that drive leads, conversions, and long-term growth.

As the co-host of the JUMPin2it Entrepreneurs podcast and co-author of the JUMPin2it Breakthru Marketing Guide, Gabrielle is known for breaking down complex marketing concepts into actionable insights. She has spoken at local chambers of commerce, corporate workshops, and client events, sharing her expertise in building scalable systems that transform marketing from a cost center into a growth engine.

JUMPin2it with Modern Marketing Magic:
Branding, Tech & AI for Next-Level Success

Co-presented with: Anita Booth

In today’s fast-paced and competitive digital world, marketing success requires more than flashy campaigns and generic strategies. It demands a holistic approach that combines branding creativity, cutting-edge technology, and data-driven decision-making.

Join Anita Booth and Gabrielle Hailmann, co-hosts of the JUMPin2it podcast and authors of the JUMPin2it Breakthru Marketing Guide, as they share actionable strategies to elevate your marketing efforts. This interactive workshop will guide you through creating a cohesive brand foundation, harnessing the power of AI and automation, and building genuine audience connections. You’ll leave equipped with the skills to prioritize marketing investments, track the right metrics, and achieve measurable results—without overspending.

Whether you’re a women entrepreneur, small business owner, or marketing professional, this session will provide the tools and insights you need to innovate, inspire, and grow your business.

In this workshop attendees will learn:

  • Actionable strategies for building a cohesive and impactful brand identity.
  • Demonstrate the practical use of AI and automation to optimize marketing campaigns and improve ROI.
  • How to track essential marketing metrics and make data-informed decisions.
  • Foster authentic connections with their target audience, encouraging loyalty and long-term growth.
  • Provide a budget-conscious framework for holistic marketing that avoids costly pitfalls.