The LavaCon Content Strategy Conference | 23-28 October 2020 | UX: Virtual
Meridel Walkington

Meridel Walkington is a Senior UX Content Strategist at Mozilla. As part of Firefox User Experience she tackles a range of content problems, working with cross-functional teams that include engineers, product managers, localizers, UX designers, and researchers. Her professional experience spans the tech, corporate, philanthropic, and academic sectors. She holds an MA in composition and rhetoric.

Get Out of (Content) Debt! Creating Content Models that Meet Business, User, and Author Needs

A content model can help organizations clean up, structure, and future-proof their content. That model, however, is only successful when it serves an entire ecosystem—from content creator to content consumer.

In this session, Meridel Walkington will walk through the steps she took to diagnose and manage enterprise content debt. Using Firefox browser extensions as a case study, she’ll cover how she developed a content model and guidelines to meet the needs of all stakeholders, including product management, engineering, and design.