Voice assistants are everywhere: Alexa, Google Assistant, Siri, and Cortana are all household names. And chatbots aren’t far behind. What will it take to leverage these and other voice assistant platforms now and, in the future, to enhance post-sale customer experience?
A structured content management strategy positions an organization to not only share content across traditional silos such as business units and product lines, but also to maintain a single source of content more efficiently to ensure consistency and deliver exceptional experiences across all delivery channels and customer touchpoints. With machine learning and artificial intelligence at their foundation, interactive voice and chat assistants look poised to deliver on the promise of structured content in new and exciting ways.
In this session, attendees will learn about the crowded landscape of voice assistant technologies, how they might fit into content delivery strategies in the future, and ways that they can start today to lay the groundwork for creating new and exciting content experiences for their users.
- Structured content is great bot food!
- Are you chatting with a human or a machine?
- Small steps today that can deliver big results tomorrow – and you may already be doing them!