The LavaCon Content Strategy Conference | 27–30 October 2024 | Portland, OR
Megan Gilhooly

Megan Gilhooly is driving a new customer experience for self-help & content strategy at Reltio, covering technical product content and self-service for a data platform that unifies data across enterprise systems. Previously, as VP Customer Experience at Zoomin Software – a content delivery platform – Megan made it her mission to change how organizations think about product content. Prior to that, she spent two decades managing content teams, driving content strategy, and delivering stellar information experiences at companies like Amazon, Ping Identity, and INVIDI Technologies. Her experience includes content for Support, Sales, Product, and Marketing. As a former online retail business owner and Certified Scrum Master, Megan brings a unique perspective to managing information development and content strategy. She has a BA in Speech Communication, an MS in Journalism, an MS in Strategic Management, and a Masters Certificate in Technical Communication.

When Perfection is the Enemy

Winston Churchill, Mark Twain, and Voltaire all understood that striving for perfection will stand in the way of getting work done. Who wants to start a project off incorrectly, then have to redo it over and over with perfection as the end game? But, often what holds us up isn’t about a perfect result – it comes from wanting to have perfect information to make the best decision. In this talk, Megan will talk about balance between rigor and speed in making decisions, and strategies to help mitigate risk when making decisions with imperfect information.

In this session attendees will learn:

  • How the quest for data can both drive and paralyze decision-making
  • Strategies to consider to mitigate risk when faced with difficult decisions
  • Ways to persuade risk-averse colleagues to move from information gathering to decision more quickly