The LavaCon Content Strategy Conference: Spanning Silos, Building Bridges | November 5-8, 2017 | Portland, OR
Presenting for Success: Achieving Buy-In (Almost) Every Time

Presenting for Success: Achieving Buy-In (Almost) Every Time

When budgets get tightened, it can become more difficult to convince stakeholders to green-light proposals for things like research and development – they can, over time, lead to an improved user experience, but may not seem to have many, if any, immediate financial returns. You NEED to get approval for this project, so prepare for the presentation to maximize your chances of approval: know your audience, evaluate whether they’re “ideas” or “data” people, and tailor your presentation to that audience.

Presented by Stacey Seronick

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