Rhyne Armstrong

Get Out of Your Office! Conducting Effective Site Visits

The day has come when we are no longer bound a desk when it comes to learning about our customers and clients. Whether you work for yourself or an organization, getting out of the office and meeting with customers offers valuable insight to learning how solutions are deployed, how user-assistance is used, and how your customers work.

In this session, we will discuss:

  • Building a business case for conducting visits.
  • Planning for a successful visit.
  • Tips you can use to make sure you get the most out of the time you spend with your clients.
  • How your visit can turn into much more than info to help you improve your content.


Rhyne Armstrong is a frequent client visitor, spending about a week a month researching client issues, solving nagging problems, and working to improve product management, support, and communications processes. He has been in the Tech Comm, marketing, and product management field for the last 23 years and plans to eventually figure out exactly what he wants to do when he grows up. Rhyne is the Director of Communications and Product Evangelism for RouteMatch Software, lives in Atlanta, and works hard to juggle his day job with his other roles: father of 4, stage manager, and soccer/ballet dad.