In this era of device explosion, when consumers are spending more time on smartphones and tablets than on PCs, it has become increasingly important for organizations to reach their customers by offering content on these new devices. However, it is easier said than done, as the traditional output formats such as Webhelp are ill-suited for these devices because of their varying screen sizes.
In this presentation, Vikram Verma, Product Manager, Adobe Systems, will describe how organizations are adapting to the multi-device era and will share the best practices to keep in mind while creating content for these devices. He will also discuss some of the content strategies relevant for these devices and will show you how to publish your content and make it accessible to end-users.
Vikram Verma is a Product Manager at Adobe Systems, India where he manages the Technical Communication line of products. He is responsible for product strategy and roadmap, partner ecosystem management and customer relationship. Prior to Adobe, he worked as a strategy consultant at Religare Enterprises, where he led product management and analytics initiatives for Religare businesses. Earlier, he worked at Pramerica Mutual Fund , where he was responsible for developing quantitative stock investment models. He also worked as a software engineer at Samsung Electronics, India. He has an MBA from Indian School of Business and an Integrated M.Tech in Mathematics & Computing from IIT Delhi.