Case Studies and Roundtable Discussions

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  And The Survey Says … How Documentation Quality Affects Brand Perception and Loyalty

  Sharon Burton, Content Strategist

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  Content is Everyone’s Job: Crowdsourcing Your Way to Strategic Value

  David Wilkins, Taleo

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  Creating Single Source Content for Classroom Training and Online Help Using Adobe RoboHelp

  Beth Gerber, Lightext, An Adobe Partner

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  Dr. Tech Comm, or How I Learned to Stop Worrying and Love Change Management

  Al Martine and Connie Giordano, TechWhirl.com

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  Estimating and Managing CMS-Based Translation Projects

  Angelos Tzelopis,

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  GALA Panel: Localization Trends for Global-Savvy Content Teams Lavacon Conference 2012

  Tobias Scherf, Laura Brandon and Marc Johnson, PTIGlobal, TransPerfect/ Translations.com, and GALA

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  Gamification is Here: Build a Winning Plan

  Marta Rauch, Oracle

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  Integrated Content Teams

  Joe Gollner, Gnostyx Research Inc.

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  One CMS Does Not Fit All: Multiple Roads to Knowledge Management

  Rhyne Armstrong, RouteMatch Software

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  Using Internal Resources to Coordinate a Multi-Language Information Management System

  Fer O'Neil, ESET North America

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  What Makes a Superhero? Doing What Others Can’t and/or Won’t

  Corey Ganser, MindTouch